Job title : Marketing Manager
Location: Leicester United Kingdom
Reports To: Managing Director / General Manager
Job Summary:
We are looking for a proactive and results-driven Marketing Manager to lead and execute marketing strategies that increase brand awareness, generate qualified leads, and drive vehicle sales across our dealership. The ideal candidate will have experience in digital marketing, campaign management, customer engagement, and the automotive industry (preferred). They will be responsible for planning and implementing both online and offline marketing initiatives to support business growth.
Key Responsibilities:
- Develop annual and quarterly marketing plans.
- Create campaigns to increase vehicle sales and enquiries.
- Manage social media, Google Ads, Meta Ads, SEO, website and email marketing.
- Create engaging promotional content and maintain brand consistency.
- Generate qualified sales leads and work closely with the sales team.
- Organise showroom events and seasonal promotions.
- Manage CRM campaigns, referrals and customer retention.
- Monitor campaign performance using analytics and prepare monthly reports.
- Manage the marketing budget and supplier relationships.
Required Skills & Qualifications:
- Bachelor’s degree in Marketing, Business or related field.
- Minimum 3 years’ marketing experience (automotive preferred).
- Strong knowledge of Google Ads, Meta Ads, SEO, CRM and social media.
- Excellent communication, copywriting and analytical skills.
- Full UK Driving Licence (preferred).
KPIs:
Qualified leads, Cost per Lead, Website traffic, Conversion rate, Vehicle sales, ROI, Social media growth, Email performance, Customer retention.
Benefits:
Competitive salary, performance bonus, pension, employee vehicle purchase scheme, training and paid annual leave. If you wish to apply please send your cv to sales@3and1carsales.co.uk and a member of our team will get back to you.
